The bibliographic entry was discovered and compiled by a machine, and published without a person checking it against the publication. The publication itself is the authors' own work — this badge says nothing about it.

Diffusion of Innovation and Opinion Leadership

The work

AuthorsP. W. Turnbull; A. Meenaghan
Editors
Typemisc
Year1980
Also known asanon1980diffusion
Citekeyturnbull1980diffusion

Where it appeared

PublisherEmerald

How it got here

How it got hereagent via unpaywall
Added2026-10-29 13:37 UTC
Not denied bya person 2026-10-29 17:12 UTC

Cite it as

@misc{turnbull1980diffusion,
  title        = {Diffusion of Innovation and Opinion Leadership},
  author       = {P. W. Turnbull and A. Meenaghan},
  year         = {1980},
  publisher    = {Emerald},
  doi          = {10.1108/eum0000000004893},
}

This record lives at https://refs.drheap.org/turnbull1980diffusion/ and will keep doing so. It used to be called anon1980diffusion, and those addresses still resolve to this one.